Using a Reverse Auction Approach to Promote Indoor Water Conservation

Authors

• Michele E. Bakacs, Rutgers, The State University of New JerseyFollow
• Chris Obropta, Rutgers, The State University of New Jersey, Cooperative ExtensionFollow
• Elaine Rossi, Rutgers, The State University of New Jersey, Cooperative ExtensionFollow
• Katie Barnett, New Jersey Department of Environmental ProtectionFollow

Volume

51

Issue

2

Abstract

Encouraging water conservation among residents is important even in high rainfall regions. Rebates are often used to encourage upgrades to water-efficient fixtures and appliances. The study reported here used a reverse auction approach to examine the amount of compensation needed for residents of water-rich regions to install water saving technology in their homes. Results showed that on average a 30% rebate was needed for residents to upgrade their fixtures and appliances. Lessons learned from the study can assist other Extension programs in implementing an auction-based approach for encouraging adoption of improved environmental practices in a community.

Creative Commons License

This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 4.0 License.

Recommended Citation

Bakacs, M. E., Obropta, C., Rossi, E., & Barnett, K. (2013). Using a Reverse Auction Approach to Promote Indoor Water Conservation. Journal of Extension, 51(2), Article 27. https://doi.org/10.34068/joe.51.02.27