Response Patterns: Effect of Day of Receipt of an E-Mailed Survey Instrument on Response Rate, Response Time, and Response Quality

Authors

• Glen Shinn, Texas A&M UniversityFollow
• Matt Baker, Texas Tech UniversityFollow
• Gary Briers, Texas A&M UniversityFollow

Volume

45

Issue

2

Abstract

Are you seeking ways to improve response to e-mailed survey instruments? We examined effects of day of receipt of an e-mailed survey instrument on 1) response rate, 2) length of time lapsed in responding, and 3) quality of response. No significant differences were explained by day of receipt of an e-mailed survey instrument on response rate, response time, or response quality. Two recommendations evolved: 1) use a complement of best practices, including advanced notice and multiple follow-up to increase participation of potential nonrespondents, and 2) understand the audience's preferred modality, organizational values, communication patterns, and medium to elicit information.

Creative Commons License

This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 4.0 License.

Recommended Citation

Shinn, G., Baker, M., & Briers, G. (2007). Response Patterns: Effect of Day of Receipt of an E-Mailed Survey Instrument on Response Rate, Response Time, and Response Quality. Journal of Extension, 45(2), Article 13. https://doi.org/10.66752/1077-5315.4229